Replace guesswork with clarity across your sales and operations.
Flochain helps home improvement businesses see exactly where deals are won, lost, or leaking — by fixing sales systems, performance visibility, and operational flow — so decisions are based on data, not instinct.

The problem isn’t effort — it’s visibility.
Most home improvement businesses don’t have a sales or operations problem — they have a clarity problem.
- Leads are coming in, but conversion rates are unclear
- Jobs are sold, but margins aren’t visible until it’s too late
- Teams rely on spreadsheets, inboxes, and memory
- Decisions are made on instinct instead of data
- Nobody can confidently answer “where are we leaking money?”
When you can’t see what’s really happening, growth becomes guesswork.
What We Do
We design and implement practical business systems that give owners clarity, control, and confidence in their decisions.
Sales & Pipeline Systems Improvement
We map and fix how leads are captured, followed up, quoted, and closed — so you can see exactly where deals are won or lost.
- Pipeline Stages
- Conversion Tracking
- Lead Source Visibility
Performance & Margin Visibility
We build dashboards that show what’s really happening across revenue, margins, and job performance — without relying on spreadsheets.
- Revenue & margin tracking
- Job-level performance
- Sales KPIs
Automation & Operational Flow
We remove manual work and disconnected tools by automating key processes across sales, operations, and reporting.
- CRM ↔ reporting
- Manual task reduction
- Data cleanup
How It Works
We start with a structured review of your current sales, operations, and reporting setup to understand how your business really runs.
Systems Review
We start with a structured review of your current sales and operations setup to understand how your business runs.
- Sales pipeline & lead flow
- Reporting & visibility gaps
- Operational bottlenecks
Design & Recommendations
You receive a no-obligation, practical plan outlining what to fix, what to improve, and where clarity can be gained fastest.
- System structure & data flow
- Key metrics & dashboards
- Automation opportunities
Implementation & Optimisation
We implement agreed changes and refine systems over time, ensuring everything really works in the real world.
- System setup & cleanup
- Dashboard delivery
- Ongoing refinement
You stay in control throughout — nothing is implemented without clarity and agreement.